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and why you should do it

Ever wondered what mind mapping for marketing could do for your business? You finally decided to put into practice that great idea you’ve been having for quite some time and start your own business. Or maybe you reassessed your company’s actions and outcome and noticed that they were not following your initial objectives and the company was not heading in the right direction. Whatever your reasons are, this is the perfect time to create or re-evaluate your marketing program and align it with your goals. Great results come with hard work, but there is always a more simple way to accomplish them. I will not reinvent the wheel as nowadays, information is one click away, and you can easily find data about the key elements of a marketing program. What…

This time of the year gets everyone excited because the arrival of fall also means that Halloween is coming. Each year there are approximately 41.2 million kids who dress up and go trick-or-treating. While Halloween might be fun for most kids, there will always be a few exceptions. For example, kids with learning and attention difficulties. These kids might be more scared of this holiday than excited due to their oversensitivity. So, let’s see what you can do to make Halloween fun for them too: Costumes: The unusual clothing, the sensation of masks and the makeup can be a huge problem for kids with learning and attention issues. What you can do is have kids wear the costumes before the big day so they can get comfortable with them. If not,…

At some point, we all have some writing to do. Whether it is a short story, an essay or a speech, good writing is just like Math (go figure 🙂 ), logical and structured. So it becomes clear and accessible for the reader. For this very reason, a mind map helps you structure your writing. When you are writing a story, begin by creating a mind map. Put a relevant picture in the center to open your imagination. Then brainstorm on the characters, conflict and peek of the story, and how it should end. Next, use the new Outline View to go from brainstorming to actually writing the story. Basically, you will turn your map into a real-time editable outline. This helps you quickly organize ideas in a logical sequence, build them…

As you are reading this blog, I trust that you are familiar with Mindomo’s Online Mind Map program. It is a great tool. I also suspect that it is not much about the theory behind mind mapping you know. Not to worry. Below I will give a brief intro to the history of mind mapping, some mind mapping rules of thumb, teach you how to utilize both sides of your brain and how to increase your memory by using mind maps. A brief history of Mindmapping Nowadays, Tony Buzan is recognized as the guy who took the mind mapping thinking and made it mainstream. But mind mapping stems from a long tradition of alternative thinkers, including Leonardo da Vinci, Albert Einstein and many more. What they all had in common…

As a visual tool, mind mapping helps you have a better understanding of different concepts, processes, projects as well as data. When collaborating with others, it’s very useful and efficient to use mind mapping as a communication tool. Some of the best ways in which you can use mind mapping to communicate strategically are:

  • Defining a concept

Any concept that is associated with an image has a higher chance of being better remembered and understood. For this reason, icons, symbols and images have an essential role in visually representing specific concepts. The same is happening when defining a concept through mind mapping: